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Advertising Tres Chic!

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Viva the days when advertising is not only about supersizing everything and anything, but when you actually enjoy seeing the ad or actually a short film. Where creativity has no limits and where the usual rule “make the logo bigger” doesn’t apply.

This advertising creations came to me as a hint from my friend in Slovenia, and it made my day.
“Ah, le cinema! Remember the days when men were strong and silent, women were chic and sophistiqué, and the action was as smooth as our 4% triple filtered beer?” Asks Stella Artois at their website Smooth Originals.

At Stella Artois, they have gone back in time to rediscover these films – the originals, before Hollywood did to them what Hollywood, sadly, does (what a truth).
Vive le cinéma triple filter!

I hope you enjoy these as we did:

8 Kilomètres

See the movie here.
Dial Hard

See the movie here.

Vingt-Quatre Heures

See the movie here.

Genial!

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